Beyond the Billboard ~ Marketing for Credibility
With the help of experienced public relations professionals, law firms can promote their attorneys as thought leaders in their field.
Michael Layne
Michael Layne, president of Marx Layne & Company, has more than 30 years of marketing and public relations experience. Layne began his marketing career at a Detroit-based public relations firm where his first account was a national law firm opening offices in Detroit.
Law Firm Marketing: Firms Pivot to Online Conferencing
Even as the law-firm workplace preps for a post-pandemic world, the convenience and cost savings online conferencing brings to the table will ensure the solution is here to stay.
The Fight for Brand Equity in the Wake of a Discrimination Suit
What a business owner does – or does not do – during and after a crisis is paramount and decisive in terms of survival.