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Developing High-Performing Teams to Help Your Business Scale Successfully


— December 10, 2024

You’ll be able to help your teams add more purpose to the tasks they manage and be more invested in the long-term growth of the business.


There is no magic formula that businesses can use to scale successfully year-over-year. Even the most successful brands will admit that they made a lot of mistakes along the way and used those moments to help them evolve into what they are today.

That being said, while the roads to success may be different for every organization, most companies that have gone through difficult periods would agree that having a solid team backing their organization was key to continue moving forward.

Creating a highly motivated and productive team is by far one of the most important assets any business can have. However, getting to this point requires purposeful leadership and a willingness to apply certain industry best practices.

The Importance of Maintaining a Driven Workforce

Every business has its own set of priorities that naturally shift over time. However, one area of focus that all businesses should maintain at all times is ensuring their workforce is engaged and motivated day-to-day.

While concentrating on generating stable revenue streams and keeping customers happy is critical for all businesses, these often can’t be achieved if employees begin to lose steam and stop enjoying what they do.

Below are some of the main reasons making sure your team stays driven can be so important for your business:

  • Better Ownership and Accountability – Employees who feel like they have a purpose in their roles often take more ownership and accountability over the tasks they’re assigned. This naturally leads to fewer missed deadlines and higher work quality and output.
  • Lower Operating Expenses – When you have a driven workforce, it can lead to a variety of benefits that can significantly lower business operating expenses. This can come from seeing reduced staff turnover, higher levels of productivity across all departments, and fewer mistakes being made.
  • Faster Time to Market – For businesses that manage and maintain development projects, being able to ensure their teams stay on task and on deadline is critical. Motivated workforces help to streamline workloads shared by multiple teams and help organizations get their products to market faster.

Strategies for Developing High-Performing Teams

Having a high-performing team in your business isn’t something that’s entirely dependent on the type of employees you hire. Without the right leadership approach, even the most qualified individuals might not give their best efforts.

Below are some helpful strategies you can use to help you effectively develop all your employees into top performers:

Modify Your Hiring Approach

Just like when you’re getting ready to renovate a house before you can start developing a high-performing team, you need to make sure you’re working with the right foundation. To achieve this, modifying your hiring approach may be necessary. Sometimes, finding the right candidates can feel as challenging as selling a house as-is, but with the right strategy, you can make it work effectively.

It’s common practice for most businesses to list very specific skills or credentials it’s looking for in job candidates. While there is nothing wrong with wanting to make sure potential candidates are capable of doing the job they’re hired for, the cultural fit should also be a point of consideration.

You’ll want to make sure the employees you hire are willing to learn and adapt to the business. This may mean tapping into different talent pools you’re not used to exploring while also trying to leverage current employees for short-listed candidate referrals.

Establish Clear Expectations

If your employees don’t have the clarity they need to keep company objectives a top priority, inefficiency inevitably creeps in. All your employees should have a full understanding of the impact that meeting their objectives can and will have on the business. This helps to give them purpose throughout the day and avoids having them just feel like another cog in a machine.

Taking the time to clearly outline company expectations across all departments has a significant bearing on whether or not employees stay on the same page with each other. When everyone understands the bigger picture, more often than not, they’ll contribute more to helping achieve an overarching vision.

Get Employees More Involved in Decisions

Your employees’ ability to feel more connected in their work stems from them feeling more connected to the business as a whole. But this typically doesn’t happen on its own. Businesses need to actively work at helping employees feel like they’re part of something bigger and that their thoughts and ideas aren’t being ignored.

Providing ample opportunities for employees to collaborate with senior leadership is a great way to start helping employees feel more engaged and connected to their work. When you’re able to achieve this with your staff, it continuously builds a more positive environment for everyone.

Learn How to Delegate

To build a successful team, business leadership first needs to learn how to delegate properly. Unfortunately, this is much easier said than done, as many managers often struggle with being able to let go of direct ownership over certain tasks and instead trust their employees to manage them.

Team looking at computer monitor; image by Jason Goodman, via Unsplash.com.
Team looking at computer monitor; image by Jason Goodman, via Unsplash.com.

One of the most effective ways to feel more confident in your ability to delegate more to employees is to work at establishing trust. It’s critical for the business to be able to rely on their employees to take on more responsibilities as the need arises. This trust works both ways, however. 

If company leadership doesn’t trust their teams enough to delegate them more responsibilities, employees will often lack trust in their leader’s motives. This creates a toxic cycle that leads to burnout on the leadership side and a lack of motivation on the employee side.

By working on building trust with teams over time and accepting that not all employees may walk the same path when completing their assignments it allows everyone to inject their own perspectives and personalities into the work they do and keeps workloads balanced across managers and their teams.

Promote From Within

It can be draining to work in an organization where there is no clear path forward. While some employees may be happy to stay in the roles they were hired for, others may have specific career goals they’re trying to accomplish.

One way to motivate your employees to continue putting their best forward is by taking as many opportunities as possible to promote from within. When you create more opportunities for professional growth and development, it turns the business into more than “just another job.” The business becomes much more important to the employee, and it shows others what the company values.

Stay Open to Feedback

Few people love the idea of needing to hear feedback regarding their performance, and even fewer are able to take “constructive criticism” well. However, as a business looking to develop the highest-performing teams, regular feedback should be part of the company’s DNA.

But this doesn’t just mean telling employees how they can improve. It also means the business should be open to hearing feedback directly from their employees and taking it seriously enough to take steps to make necessary adjustments. This level of maturity on behalf of the business will often pay dividends, with the leadership team receiving more respect from employees and everyone working together to improve how they operate.

Get the Most Out of Your Teams

Having a high-performing team working for your business is an invaluable asset that you should work hard to protect. By following the strategies outlined above, you’ll be able to help your teams add more purpose to the tasks they manage and be more invested in the long-term growth of the business.

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