Former University of Michigan Football Players Announce Lawsuit Against NCAA, Big 10 Network

“The NCAA knew for decades that preventing players from monetizing the one thing of value they have—their name—was wrongful and unlawful,” said Jim Acho, an attorney for the plaintiff players. “Today they recognize that players should have that right. But what about all the past players who were unlawfully denied that right? The money made off those players’ backs was in the hundreds of millions.”